MARKETING 3E P

MARKETING 3E P

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Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.This led to the development of LGa#39;s steam washing machine. This has ... This is partly because researchers have paid much more attention to the development issues with products, and they perceive the development of new services as eitheranbsp;...


Title:MARKETING 3E P
Author: Paul Baines, Chris Fill
Publisher:Oxford University Press - 2014-02
ISBN-13:

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